Choose your plan

From understanding where you are now to planning for the future, stay ahead of the sector with the tools, insight and intelligence you need to make smarter decisions.

What’s included?

Unlimited access to Agency by Agency Explore for actionable insight, performance benchmarks and strategic resources.

Book

In-depth reporting

Special reports throughout the year on topics including growth, independent agencies, women in the sector and more

Chart

Data Shots

Exclusive access to agency benchmarks, insights and trends for 29 agency subsectors

Graduation cap

Expert articles

Curated insights and analysis including regional and city spotlights

Tools

Agency Toolkit

Workshops and actionable resources to help you build a smarter agency

Choose your plan

  • 30-day pass

    £300 + VAT

    (one-time payment)

    • Full access to our library of reports, articles, toolkit and benchmarking data for 30 days.
    • Ideal for budget setting, strategic planning, one-off benchmarking and projects
    • No ongoing commitment
    Buy your 30-day pass
  • Subscribe - pay monthly

    £90 / month

    (billed monthly)

    £1,080 + VAT / year

    • Full access to our library of reports, articles, toolkit and benchmarking data
    • New content published regularly
    • Ideal for staying on top of trends
    • 20% discount on our bespoke research and consulting
    • Annual commitment
    Subscribe and pay monthly
  • Subscribe - pay annually

    £82.50 / month

    (billed annually)

    £900 + VAT / year

    • Full access to our library of reports, articles, toolkit and benchmarking data
    • New content published regularly
    • Ideal for staying on top of trends
    • 20% discount on our bespoke research and consulting
    • Save £180 compared to our monthly payment plan
    Subscribe now

Why subscribe?

  • Tools to build a smarter agency
  • Workshops and actionable resources
  • Exclusive access to agency benchmarks and trends
  • Unlimited access to reports and articles
  • Minimum of six special reports throughout the year (on topics including growth, independent agencies, women in the agency sector and more)
  • Regional and city spotlights
  • Get 20% off bespoke research and consulting when you subscribe
  • Access our library of masterclasses and webinars
Choose your plan

What are people saying?

“At last, we can shine a detailed light on the industry as a whole.”

Paul Mead, Chair of We Discover, Beacon lead at the IPA

“A brilliant ‘never been done before’ data set that puts the spotlight firmly onto the key levers of growth for the whole agency industry.”

Emma Hillary, Growth Director, Verity Relationship Intelligence

“The most telling story of the analysis is that specialisation wins.”

Robert Craven, Managing Partner, GYDA on the IndieNation Report

“With this level of competition, fitting in won't help agencies stand out.”

Claire Hutchings, Founder & MD Chime Agency on the Industry Report

“This new analysis provides industry insight that we've never had in such detail before.”

Jason Neale, Managing Director, Agency Works

FAQs

What’s included in an Annual Subscription?

An Annual Subscription gives you unrestricted access to all content: exclusive Reports & Articles, articles, Data Shots (updated quarterly) covering over 28 subsectors, the complete Agency Toolkit with workshops and downloads. You will also receive 20% off our bespoke consulting and research services.

What do I get with the 30-Day pass?

The 30-Day Pass gives you unrestricted access to all content for 30 days: exclusive Reports & Articles, articles, Data Shots covering over 28 subsectors, the complete Agency Toolkit with workshops and downloads. It’s perfect for one-off deep dives or short-term projects. This plan does not include the 20% discount on consulting.

Can I upgrade from a 30-Day pass to an Annual Subscription?

Yes! If you upgrade within 14 days of purchasing your 30-Day pass, we’ll credit the £300 against your Annual Subscription.

Can I pay for an Annual Subscription monthly?

Yes! You can spread the cost of an Annual Subscription throughout the year for £90 / month. This works out as £1,080 excl. VAT.

Do you offer a discount for small agencies?

Yes! We believe our data should be accessible to everyone.

You can apply for a special subscription rate if you're an agency with one or two employees.

You'll get the same access to our reports, Data Shots and insights as other subscribers.

Find out more and apply here.