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Data for turnover is provided by our partners at The Data City based on financial reporting to Companies House. As there can be a lag in financial reporting, The Data City uses sophisticated modelling to provide estimated turnover for the current year’s values. Where this is impossible, no data is reported.
Naturally, turnover should be treated carefully. Some types of agency, such as media, are more likely to include media billings and other campaign costs in the turnover figure they submit at Companies House. Our roadmap includes the development of benchmarking metrics to overcome this including revenue per head, gross profit and net asset value.